News

3 Advertising expands to Washington, DC, hires Chris Thorne
October 26, 2015

3 Advertising expands to Washington, DC, hires Chris Thorne

3 Advertising, an Albuquerque-based design, media and advertising agency, announced today that it is expanding its practice with the opening of a Washington, DC, office. That office will be managed by 25-year communications veteran Christopher Thorne.

“We intend to grow our national business and raise our national profile through this second office. Expanding the practice in DC makes great sense, because of the clients and relationships we already have there,” said Chris Moore, a founding partner at 3. The agency’s award-winning work has been widely recognized by the National Addys, Communication Arts, the One Show and many other industry-specific showcases of communication in healthcare, finance, agriculture, education and energy.

Clients include Facebook, the Smithsonian-affiliated National Museum of Nuclear Science & History, Presbyterian Healthcare Services, Farm Credit Services Southwest, and national trade associations including the Beer Institute, representing brewers and beer importers, and Growth Energy, representing fuel ethanol producers.

“We know how to build and manage political brands. And we know how paid media and advocacy communications can start a conversation with Congress long before any constituent or lobbyist walks into a Congressional office,” Thorne said.

Thorne had previously served as Senior Counselor of Public Affairs for Sen. Kent Conrad, and as a newsman for the Associated Press. He had also worked as director of public affairs and communications at both Growth Energy and the Beer Institute, where he was a client of 3’s.

 

3 Advertising earns international recognition in Communication Arts Design Annual
August 31, 2015

3 Advertising earns international recognition in Communication Arts Design Annual

Communication Arts magazine, a professional journal for those involved in creativity in visual communications, has published the results of its 56th annual design competition, the most exclusive major design competition in the world. Of the 4,083 entries submitted to the 56th annual design competition, only 153 were selected by a jury of respected creative professionals, representing the work of designers, art directors, design firms, agencies, publishers and in-house creative departments.

Albuquerque's 3 Advertising was honored for its logo for Humble Coffee Company, a locally-owned coffee business.

 

3 Advertising wins Best of Show, six awards at the national Healthcare Advertising Awards
April 28, 2015

3 Advertising wins Best of Show, six awards at the national Healthcare Advertising Awards

New Mexico branding and design firm 3 Advertising earned a Best of Show Award and six national Healthcare Advertising Awards for clients Presbyterian Healthcare Services and Presbyterian Health Plan.

One of the competition's Best of Show Awards was awarded to the wellness TV commercial series created for Presbyterian Health Plan.

The Healthcare Advertising Awards is the oldest, largest and most widely respected healthcare advertising awards competition. The awards are sponsored by Healthcare Marketing Report, the leading publication covering all aspects of healthcare marketing, advertising and strategic business development in the U.S.

 

3 Advertising wins One Show merit award
April 15, 2015

3 Advertising wins One Show merit award

Albuquerque-based 3 Advertising won a merit award from the One Show for a logo created for Humble Coffee Company, a locally-owned coffee business. The One Show is considered one of the most prestigious advertising and design competitions in the world. More than 20,000 entries are submitted internationally, with about 1200 entries selected for publication.

 

3 Advertising welcomes new clients
April 03, 2015

3 Advertising welcomes new clients

New Mexico ad agency and design firm 3 Advertising welcomes new clients Cliff's Amusement Park and the Public Employees Retirement Association of New Mexico (PERA).

 

3 Advertising wins 12 gold and 24 silver Addys, Judge's Choice award and Peer's Choice Award
March 17, 2015

3 Advertising wins 12 gold and 24 silver Addys, Judge's Choice award and Peer's Choice Award

Albuquerque’s 3 Advertising won 36 gold and silver Addy awards for work entered in print, integrated campaign, TV, web and design categories at this year’s American Advertising Federation New Mexico ADDY Awards. The agency also won a prestigious Judge’s Choice award for a campaign created for Presbyterian Health Plan, and a Peer’s Choice award for a logo created for Wanderable, an online honeymoon gift registration site.

In addition, the agency earned 10 spots on the show’s Albuquerque 30 list, which features the best 30 overall top-scoring ideas entered into the competition.

Winning agency clients included Presbyterian Health Plan, Presbyterian Healthcare Services, Dekker/Perich/Sabatini, Growth Energy, Wanderable, Humble Coffee Company, Farm Credit of New Mexico, Skarsgard Farms, Realm of Darkness Haunted House, WisePies, Albuquerque Hash House Harriers, Sackwear and self-promotion work created for the agency itself.

 

3 Advertising earns Type Directors Club honors
March 02, 2015

3 Advertising earns Type Directors Club honors

Albuquerque-based 3 Advertising earned international recognition from the Type Directors Club today for its logo and hand lettering for Humble Coffee. The entry was selected to be featured in seven exhibitions touring cities across the world.

 

3 Advertising wins National Healthcare Awards, Regional Addys
May 22, 2014

3 Advertising wins National Healthcare Awards, Regional Addys

Albuquerque's 3 Advertising earned six national Healthcare Advertising Awards. Work created for Presbyterian Healthcare Services, Presbyterian Health Plan and Numotion was recognized in broadcast, print and interactive categories. The Healthcare Advertising Awards are the largest of their kind in the country.

In addition, the firm won three gold and three silver regional Addys. Winning efforts included work for clients the Beer Institute, Farm Credit of New Mexico and Sackwear.com.

 

3 Advertising wins 16 gold and 32 silver addys
March 04, 2014

3 Advertising wins 16 gold and 32 silver addys

Albuquerque-based 3 Advertising won 16 gold and 32 silver Addys at the 2014 American Advertising Federation New Mexico Addy Awards – nearly half of all Addys awarded for the evening.

The agency also earned a Judge’s Choice and Advertising Works Award for campaign effectiveness for the The Beer Institute. Other winning agency clients include Presbyterian Healthcare Services, Presbyterian Health Plan, Farm Credit of New Mexico, A New Day Youth & Family Services, Numotion, Charles Stephen, Sackwear, Hash House Harriers, Williamson Restoration, WisePies Pizza, PNM, Land Rover Albuquerque and Albuquerque Bernalillo County Water Utility Authority.

Participating agencies included Esparza Advertising, McKee Wallwork, K2MD, VWK, DLF Branding and Griffin & Associates.

 

3 Advertising hires three new employees in creative and account management
December 04, 2013

3 Advertising hires three new employees in creative and account management

Albquerque-based 3 Advertising has added to its creative and account management departments.

Zak Rutledge joins the agency as a designer/art director. Zak has five years of experience, is a graduate of the Southwest University of Visual Arts and has been recognized by the One Show and Communication Arts.

Vi Nguyen joins the agency as an account coordinator. Currently a UNM student, Vi will help coordinate and manage various marketing and advertising efforts for agency clients.

Lauren Griffin joins the agency as a designer, working on design and branding efforts for agency clients. She is a graduate of the University of Texas, Austin.